On 22nd September 2021, Kedaara, a leading private equity firm, announced that it has acquired a majority stake in Oliva Skin & Hair Clinic for a sum of 65 million US dollars. Oliva Skin & Hair Clinic is known to be one of the leading skin and hair treatment clinics in India, renowned for its high-quality treatments and patient-centric approach.

The Oliva Skin & Hair Clinic is a Hyderabad-based beauty clinic that specializes in providing solutions to hair and skin related issues. The clinic is known to use advanced technologies and state-of-the-art equipment to ensure that their patients get the best possible treatment. They are committed to providing services that cater to the needs of each individual client.

The decision to acquire the majority stake in Oliva Skin & Hair Clinic is a strategic move by Kedaara. The private equity firm aims to tap into the growing demands of the Indian beauty and personal care market. The timing of the acquisition couldn’t have been better, with the market witnessing a significant growth in demand for skin and hair treatment.

Kedaara, led by its founder and managing partner Manish Kejriwal, has a proven track record of investing in companies that have strong market potential. They have made notable investments over the past few years, including investments in travel services provider Via.com, healthcare solutions provider Metropolis, and healthcare provider Narayana Hrudayalaya.

The acquisition of Oliva Skin & Hair Clinic is in line with Kedaara’s investment approach. The company aims to partner with businesses that have strong market positions, solid growth potential, and high-quality management. By acquiring a majority stake in Oliva Skin & Hair Clinic, Kedaara gets a chance to tap into the fast-growing personal care market in India.

The personal care market has witnessed significant growth in India over the past few years. As people are becoming more aware of their looks and hygiene, they are willing to spend more on personal care products and services. The demand for quality skin and hair treatments has been growing at a steady pace, and the acquisition of Oliva Skin & Hair Clinic is set to tap into this burgeoning market.

Oliva Skin & Hair Clinic was founded by Dr. Chaitanya Rao along with his wife Vandana Rao in 2009. The clinic has since become one of the most respected names in the industry, offering a wide range of treatments that cater to various skin and hair conditions. The clinic has served over one lakh patients across ten clinics in Hyderabad, Chennai, and Bangalore.

The acquisition of Oliva Skin & Hair Clinic is a well-calculated move by Kedaara. By acquiring the majority stake, Kedaara gets control over the business, allowing them to make strategic decisions that enhance growth and profitability. The company also gets access to the intellectual property and expertise of the existing management team, making the transition process smoother.

Additionally, the acquisition allows Kedaara to leverage the existing infrastructure of Oliva Skin & Hair Clinic. The clinic is renowned for its state-of-the-art treatments, which include laser hair removal, skin rejuvenation, skin lightening, pigmentation removal, dermal fillers, and anti-aging treatments. By leveraging these resources, Kedaara can offer a unique value proposition to its customers, providing high-quality treatments at affordable prices.

In conclusion, the acquisition of Oliva Skin & Hair Clinic by Kedaara is a strategic move that aligns with the overall growth strategy of the company. The Indian beauty and personal care market is growing at a rapid pace, and the acquisition of Oliva Skin & Hair Clinic provides Kedaara with a great platform to tap into this burgeoning market. With the acquisition of Oliva Skin & Hair Clinic, Kedaara is set to create a significant impact on the personal care industry in India, providing high-quality treatments and services to its customers. Overall, the acquisition is a win-win for both Kedaara and Oliva Skin & Hair Clinic, providing great growth potential for the future.