Paris Hilton is widely known for her reality TV shows, her party girl image, and her family’s hotel empire. However, in a recent interview, she shocked many by revealing that she had pretended to be a Donald Trump supporter during the 2016 US presidential election.

During an appearance on the podcast “Just for Variety,” Hilton admitted that she did not actually vote for Trump, nor did she support many of his policies. Instead, she says that she played along with the idea of supporting him in public because she felt it would be good for her brand.

“I’m not into politics,” Hilton said. “I think it’s just something that doesn’t interest me. But as someone who’s always been in the public eye, I know how important it is to have a brand, to have an image. And I felt like supporting Trump was something that would help me with that.”

Hilton’s confession has been met with mixed reactions from both fans and critics. Some say that it is disappointing to see her aligning herself with a controversial figure like Trump, especially given his history of making offensive comments and policies that have harmed marginalized communities. Others argue that it is simply a savvy business move, consistent with Hilton’s longtime persona as a shrewd entrepreneur who knows how to maximize her fame and fortune.

Regardless of one’s opinion of Hilton’s political affiliations, her confession raises important questions about the role of celebrity endorsements in politics. In recent years, it has become increasingly common for pop culture figures to use their platforms to endorse political candidates and causes, sometimes with significant impact.

For example, during the 2020 US presidential election, many high-profile celebrities, including Taylor Swift, Beyonce, and Lady Gaga, endorsed Democratic candidate Joe Biden and encouraged their fans to vote. These endorsements were seen as particularly important in mobilizing young voters and spreading awareness of key issues.

However, there is also a history of celebrities endorsing controversial or fringe candidates, often with mixed results. For example, in the 2012 US presidential election, actor Clint Eastwood drew criticism for speaking at the Republican National Convention, where he gave a rambling speech and famously addressed an empty chair meant to represent Barack Obama.

Similarly, in the 2016 election, the rapper Kanye West made headlines for endorsing Trump, even meeting with him at Trump Tower. Although West’s endorsement did little to sway voters, it did spark controversy and backlash from many in his own industry.

So, what is the role of celebrity endorsements in politics, and how should we view figures like Paris Hilton, who use their fame to advance their own interests? Some argue that celebrities have a duty to use their platforms to promote positive social change, and that aligning with harmful or regressive figures is inherently problematic. Others argue that celebrities, like anyone else, have the right to express their opinions and support the candidates they believe in, without facing undue scrutiny or backlash.

Ultimately, the relationship between celebrities and politics is complex and multifaceted, and its implications are not always clear. However, one thing is certain: as long as public figures like Paris Hilton continue to wield influence over their fans and followers, their political affiliations will continue to be a topic of conversation and debate.